About Conor Jackson

Brand Founder. Creative Director. Designer. Painter. Digital Artist. Director of Performance and Visual Arts.

Discover the story of my personal and professional journey, highlighting key moments that have shaped my career. From my early experiences to the challenges and growth along the way, this narrative reflects how my career has evolved over time. Each step in this journey has contributed to who I am today, offering insights into the path I've taken and the experiences that have guided me.







MENSWEAR DESIGN

2015-2018

Conor's design journey began during his bachelor's degree in psychology, where he often spent late nights in the library sketching designs. After graduating, he pursued his passion further by completing a short course on developing a menswear collection at Central Saint Martins in London, solidifying his commitment to this path.

INVOLUTION BIRTH

2019

As Conor began his career in fashion buying and merchandising in London, he also enrolled into a postgraduate program at Westminster University to further his independent design studies. He tailored his degree modules specifically to develop INVOLUTION.

ARTIST

2020-2021

As Conor faced countless adversities in bringing his brand to life, he turned to painting as his creative outlet. Channeling his energy and creativity into developing a distinctive style within the abstract art realm. This period of artistic exploration and growth not only helped him navigate the challenges but also enriched his overall design approach, allowing him to merge his passions for fashion and art in innovative ways.

CREATIVE DIRECTOR

2022

For the launch of INVOLUTION, Conor meticulously planned every detail to ensure his vision for the brand was perfectly executed. He coordinated everything with precision, from selecting the campaign and e-commerce locations to directing the video shoots and choosing models. His dedication to these details ensured a cohesive and impactful unveiling of the brand.

VISUAL LANGUAGE

2023

Developing the brand's visual language led Conor to embrace a multidisciplinary approach, exploring and innovating across a range of mediums. As he delved into diverse installations and techniques, seamlessly integrating them to create a cohesive and dynamic visual identity for the brand. This approach allowed him to push creative boundaries and develop a rich, multifaceted expression of the brand's essence.

DIRECTOR OF VISUAL & PERFORMING ARTS

2024

For INVOLUTION’s second drop, Conor meticulously planned a concept that marked a significant evolution in the brand's journey. This carefully crafted release was designed to build on the foundation of the first drop, introducing new elements and deeper narratives that advanced the brand’s story. Every aspect was thoughtfully orchestrated to reflect the growth and transformation of the brand, ensuring that the second chapter resonated powerfully with both new and existing audiences.

ORIGIN STORY